To establish a stronger brand recognition we developed a bold geometric wordmark, accompanied with a minimalist "N" that combines a circular motif representing the universal action of our thumb clicking on a digital ad, while a pixel element emphasized precision in advertising, ensuring clarity and impact across all platforms.

Our color palette follows the 60, 30, 10 rule for a balanced visual impact throughout our brand identity. Dominating with our 60%, rich green symbolizes financial wealth and stability, reflecting growth and prosperity. A lighter green at 30% adds depth, while 10% of sky blue introduces a playful, yet trustworthy accent. These colors convey our core values of financial success and reliability in affiliate marketing.

Our typography strategy ensures a coherent and adaptable hierarchy for all digital and print media. Using Plus Jakarta Sans, a versatile geometric sans serif designed by Gumpita Rahayu, we create a strong, consistent brand presence. This typeface is ideal for headers and mid-length texts, balancing functionality with personality.